“Viewers might click on the tag to find out more about a dress, but they will not visit the site while the TV programme is still running.”

experiance is key – Ewald Bos

ABOUT US

Founded on the idea of Ewald Bos before steaming video was common on mobile devices and everybody was using it. It was in 2017 that we make some trails to see if we could integrate the functionality directly in the player, it needed to be an all-round solution that was easy to implement by clients, should not make a heavy impact on the client work-flows and above all fast and lightweight.
 
In march 2018 we started with a trail project with MTG (Norway) with the famous TV programme Paradise Hotel, we added product tags to 48 episodes for 3 months. And it resulted in a reach of over 2 million visuals and 860K+ product detail requests with a 6.2% longer program engagement. A Great Success. In the summer of 2018 we re-programmed the complete structure, added additional functions and possibilities of engagement. Today we are able to enhance the audience viewing experience, created a design to allow audiences to pause video content and discover an actor’s profile, the brand of clothing or product feature as well as identify a specific song and more.
 
We simply place a layer inside the client video player which is completely integrated and measurable. Today our team with expert knowledge is opening more options, more possibilities, and allows for even wilder creations.  And we are not done yet! Want to meet up? just contact us.

meet us at these upcoming events

DMEXCO, Cologne, Germany
September 11 & 12

we will be attending the DMEXCO Ivo Lochtman will be present, to book a meeting and learn more about Showtag just contact us.
dmexco.com

IBC, Amsterdam, The Netherlands
13-18 September
we will be attending the IBC 2019 from 13-18th of September. If you like to meet up just contact us and we make it happen. Ewald Bos will be present the 13th and the 14th, See you there!
show.ibc.org

Mipcom, Cannes, France
14-17 October
we will be attending Mipcom this year, to see a demonstration of Showtag and see what we can do for you. Contact us to book a meeting.
mipcom.com

Contact us today

and let us show you what we can do for you

SHOWTAG NETHERLANDS BV

JOHAN HUIZINGALAAN 400
1066JS AMSTERDAM
THE NETHERLANDS
+31 6 204 39952
Ivo.Lochtlam@showtag.tv

SHOWTAG NORWAY AS

Oscars gate 27
0352 Oslo
Norway
+47 4540 2552
ewald.bos@showtag.tv