the message is everything – Ivo Lochtman
Your ad, your sponsored programme, your product video, your instructional video or your corporate video can be so much more than a dead end. Capitalise on your captive audience to meet your specific objectives by stimulating customers to interact with your brand right there and then.
Collect customer contact information straight from your videos. Where you can choose to use the response form the the call to action, where the call to action has a two-step process
Allow customers to directly buy the product you are advertising when interest is highest.
Offer your catalog with each of the videos you are publishing. Where there is a tag or the screen or just a simple summary of all the product in the top.
Offer customers incentives to act upon the desire your video has created, let them scan a QR code directly from the screen and get that second product at a discount or direct them to the closest store near them for that free coffee
Add multiple layers of depth to your storytelling.
Extend the viewer’s engagement with your brand or provide depth to your existing videos.