Our history

At Showtag, our mission is to provide innovative solutions to change the medium of video for the better.

Our vision is to help make the world of videos more empowered – by adding context and bringing dynamism to stories being told worldwide.

We understand that it is a challenge to make the viewing process more active. Brands, production houses, filmmakers, content creators work tirelessly to produce quality and relevant content while continuously challenging themselves to be fresh and innovative. With shrinking viewer's attention span and people being bombarded with a ton of information, wouldn’t it be ideal if we provide pertinent values to the videos or we can put personalized messages to encourage 1:1 communication with our audiences? We found a way to bridge that gap creatively and effectively with augmented videos. ​

Showtag provides an easy to use platform that works with any player using any device and scalable on all channels. With this, we bring new levels of insight to your video marketing strategy. We aim to provide you with the most video insights that deliver in value.​

Meet the team

Ewald Bos

Ewald Bos

Founder | Chief executive Officer | Tech Lead | Chairman of the Board

Ivo Lochtman

Ivo Lochtman

Chief Commercial Officer

Olfa Ayadi

Olfa Ayadi

Chief Operational Officer

Charmaine Jillian Menardo

Charmaine Jillian Menardo

Communications Coordinator

Anastasia Bengtsson

Anastasia Bengtsson

Software Developer | Graphic Designer

George Freriks

George Freriks

Board member

Thomas Adner

Thomas Adner

Board member

Art Zuyderwijk

Art Zuyderwijk

Board member

One team, endless possibilities