All features can
simultaneously be deployed

The basis for all interactive services is a set of tools that can be deployed in any combination and sequence to allow you to reach your objectives. Think of the Showtag tools as your essential toolkit to build the interactive experience that brings value to your customers and your company. The toolkit is available in a simple, efficient format that allows you to quickly deploy the most essential functionality. If you prefer to use your full brand and design kit, then that’s possible too.

Product
tagging

A flexible tag is placed on products each time they appear in the video. Clicking the tag will either provide more information or directly place the product in your shopping basket. Tags are displayed whenever the video is paused.

video
in video

Additional videos can be presented to and played by customers. The additional videos overlays on top of the paused original video, which simply continues where left off when playback of the additional video is cancelled.

Clickable
banners

Banners can be standard or creatively designed in any format. They can be pushed to viewers when watching or only made available upon pausing the video.

People
tagging

A flexible tag is placed on a person each time they appear in the video. Clicking the tag will either provide more information, add additional videos or direct viewers to Instagram, Facebook or other social media.

Main
menu

Default placed in the top of the screen but can be positioned anywhere. The main menu can be switched off. Activated in mouse over or even added to live stream. The main menu can be completely adjusted for each programme

Live
Data

Serve up live data through voting or audience participation – or integrate any data stream. The data is available during and after the broadcast.

Meta
Data

Elegantly display relevant metadata about your programme on screen during pause incl. logo. Extend this with the people overview for an unique experiance.

Product
overview

Viewers can see all connected products on offer in the video menu, making it simple to purchase any items featured in the video. The products can be seperated into two list.

People
overview

The quick access menu button in the menu let the user see instantly all the people that are tagged in the program in an easy scroll overview, the overview can be extended with the video-in-video's listing for that person.'

product
shopping list​

Products on the custom product list have the option to instantly connect to an API and fill the shopping basket of a website/app with all the products in that category.

Enterprise
only features

HTML
elements

Use the HTML element to add an iframe element to the video. Use it to add javascript, videos or even forms to generate leads – directly triggered in the video and connected to your environment for easy data access.

Call-to-action
with HTML

A two-stage element that can be pushed to the front to inform the user an action can be taken in that time segment. Click the button and a message appears such as an embedded video, voucher or contact form.

Favorite:
person

Viewers can save the person to their favorite list for later access allowing them to continue to watch the content and come back later. The favorite list data is also available as API for direct integration in the website.

Favorite:
product

Viewers have the option to save the product to their favorite list for later access allowing them to continue to watch the content and come back later. The favorite list data is also available as API for direct integration in the website.

Favorite:
scene

With the add to watch list button the viewers are able to remember a moment in time of the programme, it registers the exact time and stores the frame of the video for reference. This data is also available with the API.

API:
favorites​​

With the secure API you are able to get the favourite listing of the viewer connected to your user-id to incorporate in your website. With this option you are able to inform the user with upcoming events connected to the items on the favourite list.

Some cool creations
from our developers and designers

HTML element:
response form

With the scene in 'a good day to die hard' of the Mercedes-Benz 560 SEL showing it's strength (destroying 123 cars). A good moment to offer viewers to test drive the car as well. Activated on pause, timed to the scene.

Call-to-action:
animated book

with a call to action HTML elements we added an animtated book to the system. Hovering over the book with the mouse, opens the pages. Of course you can be redirected to the website to order the book.

Live Data:
pizza poll

Let the viewers choose their favorite pizza incl. the famous Dutch boerenkool met worst pizza. We used the standard live poll format provided by the system. The data is available during and after the broadcast.

Customized
menu design

A customized main menu for 'the voice'. Completly in the design of the voice incl. logo's, coaches overview and contestant overview with video-in-video for background information on each contestant.

Additional
Information

Provide viewers with in-depth information and additional video on products, people, events or music. Or provide links to Instagram or twitter.

Mobile:
Main menu

By adding media-queries in the CSS3 options-mobile file [advanced editor], a menu with icons is used for mobile devices.

HTML Element:
Upsell

Provide a direct incentive for customers to upgrade to a paid subscription when interest is highest directly from the favourite shows.

Cross
promotion

Promote other content and TV Shows when customers are highly engaged with your brand.

up-to-date
banners

information on a new show to start that is always up-to-date even when streaming long after the release of the program. Always current information for the viewer.

custom:
Product details

A custom design for the product details when clicked for a product tag that matches the atmosphere of the movie 'Memento'.

HTML element:
Google Maps

With a google-maps embed we added the current location of the shots of this nature series. Each geo-location is perfectly connected to the video time.

HTML element:
appstore

With vanilla-javascript in the HTML element we are able to detect the mobiel device or the user and redirect the viewer directly to the Apple AppStore or the Google Playstore.

Live layer:
soccer match

Using Showtag Enabled live layer, we added relevant statistic information on the match in progress and a simple watch that goal again with the video in video option.

HTML Element:
betting odds

Connected to the backend of a betting website the viewer is now able to keep track of the odds of the Dota games, even in full screen, and instantly place a bet in the video

HTML Element:
counter

with vanilla-JavaScript we added a counter connected to the broadcast schedule. Whenever the user watches the content, the counter to the next episode is always correct.

One tool,
endless possibilities

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